Problem Selection

When is it useful to use your creativity to solve a problem, and when is it not?

When we show people in our training programs just how powerful a tool creative thinking can be, they suddenly want to use it on everything. They end up reinventing where they don't need to quite a bit. The truth is, it's only relevant to use creativity in problem solving for a small subset of the problems we have.

Today's First Activity: Utilizing the Four I's for Problem Selection.

Knowing when to use creativity to come up with lots of ideas on how to solve a problem, is as simple as using the mnemonic below.

  • Influence - You must own the problem, or at least be able to influence it.
  • Importance - The problem needs to make near the top of your to do list.
  • Immediacy - It needs to have at least a little urgency (especially if you're a New Yorker).
  • Imagination - It must require imagination (new ideas) to solve.

Our first activity is very simple.

  1. Write down three to five problems you are currently trying to solve.
  2. Explore how urgent they are, how much influence you have over them, how much each of them require imagination, and so on according to the 4 I's above in a conversation with the person, or people, next to you.
  3. Score your list of problems across the four I's (Let's use a scale from 1 to 10, so that a perfect score would total up to 40.)
  4. Lastly, a gut check. Ask yourself, How much would it mean to me or others if I had a good solution to this problem? for each of your problems. Would it absolutely change your day-to-day life or that of someone you serve, or would it have a measly effect at best?

After you've scored your problems, and done a gut check, select one to share.

Next we're going to pick a volunteer from our audience and all generate ideas to help them solve their selected problem.

Side Note: If you want to work on your problem after the event you can find instructions on how to get started generating creative ideas here: First Rule of Creative Thinking »

Helping a Friend

Part 2! We're going to demonstrate how to come up with lots of ideas to help a friend with their selected problem.

We've asked for a volunteer and we're going to help them with their challenge. Our job is to send them ideas for potential solutions.

Please take out your phones (and without getting sucked into a whirlwind of texts and notifications or cat memes and pictures of food) open up your email client and send your ideas.

Send ideas to » 183ideas@gmail.com

If you're having a little writer's block, there's a little reading (or listening, there's an audio player up top) for later at the bottom of the article we linked to earlier: First Rule of Creative Thinking »

Costa Michailidis

Photo of Costa Michailidis
Costa is a cofounder at Innovation Bound, working to build innovation capability for top talent groups across a broad range of enterprises. He is also an facilitator at Knowinnovation, working to accelerate innovation in the scientific community.

Content from Costa

What Is Innovation? - The word 'innovation' has become more and more common, but what does it mean?

Reclaim Your Creativity - Many of us don't identify as creative, but it's high time we all reclaim our creativity.

First Rule of Creative Thinking - Want better ideas? Come up with lots of ideas.

Top 5 Innovation Program Pitfalls - Watch outs for your top talent innovation learning programs.

The Best First Thing to Do to Be a More Innovative Company - What if innovation is already happening at your organization, and all you need to do is discover it?

For more on learning creative thinking skills check out: Escape The Meeting